Content SEO Specialist - Digi Outsource - Table View

Kick-start your career in the online gaming world and experience the very latest in technology and innovation. Purpose: The Content SEO Specialist would work to adapt the overall content strategy into activities that they deliver against to improve our organic visibility and improve the overall performance of the focus brands. You will contribute towards creative output and content created both internally and externally. With innovation and creativity at front of mind, the ideal candidate will have the initiative to identify content gaps and opportunities to drive traffic, build engagement and generate leads and revenue across their focus brands. Key to success in this role is the ability to oversee simultaneous content campaigns, order and control delivery of top written, video and multi-media content to deliver online SEO growth and support the SEO strategy for their focus brands. The perfect candidate will be passionate about iGaming and have a real understanding of how to direct traffic in the iGaming industry. Duties will include, but not limited to: Understand a brand's goals and objectives, research their market, and apply creative thinking to develop content growth ideas Ensure planned content supports the SEO strategy and is aligned with the content roadmap Develop a deep knowledge of SEO Content creation Brief content creation to internal and external content providers and ensuring returned content is of a high quality Track delivery of content & requested materials Perform Content QCs, uploads, and publishing via our CMS Keep relevant stakeholders updated, letting stakeholders know where content production stands Maintain tracking and analyse success of content growth Updating/refreshing/optimising existing content on websites using keyword placement and internal linking Take a proactive approach in SEO content creation, working autonomously to identify opportunities to drive SEO performance Team-wide Expectations: Share knowledge derived from projects and research with fellow team members; coach and develop other members of the team Report SEO KPI performance back to the business and explaining reasons for growth or decline including outcome of actions taken and development actions required Take time to properly learn topics and deliverable processes to enhance work rate without compromising quality Stay up to date on market trends and relevant industry news to suggest new SEO projects based on objectives, and past performance Raise issues, opportunities and competitor insights obtained from utilising tools such as Screaming Frog, SEMrush and Google Search Console Promote SEO awareness and best practice across the organization including educating business stakeholders Liaise with internal stakeholders and build effective working relationships Manage expectations on delivery of work, accurately estimate deadlines and know when to ask for help Develop expertise in using SEO tools EG Google Analytics, Google Search Console, SEMrush, Ahrefs, Majestic, Screaming Frog Identifying and sharing growth opportunities to increase ranking and traffic to the site Detailed understanding of ranking and financial reports based on specific projects with the ability to provide one liner updates when required Contributing ideas to help develop and grow the SEO team Collaboration with external departments and teams including translations, creative studio, external content suppliers, acquisition Dev and QA Analyzing SEO performance and determining how to make changes to content to best optimize performance Be accountable for the performance of your projects Essential Requirements: Advanced knowledge of Excel, graphs, and formulas Previous experience and knowledge in Digital Marketing and SEO Demonstrates consistent behaviour aligned to the Combiined F and Organizational Culture Working knowledge of ranking & financial reports and systems Able to perform Onsite and technical QCs Advantageous Requirements: Relevant qualification Project management experience Experience with Content Management Understanding of Google Analytics and Search Console Experience with SEMRush/Ahrefs/Data Studio/Screaming Frog Training experience Personal Specifications: Initiative Problem Solving Ownership and Accountability Decision Making Planning and Organisation Interpersonal Skills Bottom Line Focus Adaptable Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process. Shortlisted candidates may need to complete an assessment. This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification. Should you not hear from us within 2 weeks, please deem your application as unsuccessful. The perfect place to work, play and grow Apply Now

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Content SEO Specialist - Table View

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