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Marketing Officer (Hair Industry) - Johannesburg

Work Experience and Education Requirements
3+ years of experience in a similar role with a focus on brand development and experience in identifying target audiences and devising effective campaigns
A tertiary qualification in Marketing / Advertising/ related field is highly advantageous
Experience in digital marketing is essential
Familiarity with SEO, PPC, Google AdWords, Photoshop InDesign, SNS, Content management, and social media platforms
Excellent communication skills
Strong attention to detail, and a self-motivated and team-orientated approach

Key Responsibilities Include
Plan and run digital marketing campaigns (SEO/SEM, social media, emails, and etc.)
Manage social media pages, and create engaging content
Innovate and suggest new marketing strategies
Analyse campaign success and forecast growth
Drive traffic to company pages
Collaborate with the sales team on joint marketing efforts
Use Google Analytics, Google AdWords, and other relevant sites

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