Marketing Specialist (B2B) - Craighall
WHO ARE WE: A medium-sized business that is dedicated to providing strategic financial support to help businesses achieve their goals and navigate the complexities of financial management. WHO ARE WE LOOKING FOR : A tech-savvy Marketing Specialist with a solid background in B2B marketing, strategy and implementation. WHAT WILL YOU DO: Manage our online marketing presence Manage the marketing online ad spend Brand custodian, corporate ID management Assist in go-to market efforts of tailored products Database managed segmentation of customers by a meaningful insight Account Nurturing by creating journeys for specific segments Creating content for these journeys as well as general content for social media Digital marketing collateral management (internal and external platforms) Events creation, coordination Internal communications Content creation and facilitation WHAT WILL YOU NEED: Marketing related degree or Philosophy Politics Economics degree [PPE] or similar Minimum 5year experience working in a marketing function SEO WordPress Themes experience Excellent Content Writing skills Research knowledge Google Analytics CSS knowledge Wordpress CRM software systems Adobe Creative Cloud Video editing Screen recording
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