Social Media Copywriter (MW) - Halfway House
Accenture
About Accenture Accenture is a leading global professional services company that helps the world's leading businesses, governments, and other organisations build their digital core, optimize their operations, accelerate revenue growth, and enhance public services-creating tangible value at speed and scale. We are a talent and innovation-led company with 738,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world's leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology with unmatched industry experience, functional expertise, and global delivery capability. We are uniquely able to deliver tangible outcomes through our broad range of services, solutions, and assets across Strategy & Consulting, Technology, Operations, Industry X, and Accenture Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients succeed and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners, and communities. Visit us at www.accenture.com. Accenture Song is one of the most innovative and fastest-growing teams at Accenture. Combining the feel of a start-up and the advantages of being a global player, Accenture Song truly has a diverse and multi-talented team. Accenture Song is the leading digital transformation agency in the world that can deliver true end-to-end digital services. The (MW) Social Media Copywriter will be in the Social Media team and will ideate and produce engaging content and content concept across various social media platforms. Key responsibilities will be developing compelling content that communicates brand messages effectively, collaborating closely with designers and marketers to ensure cohesive storytelling. The ideal candidate will be a visionary thinker who is ahead of social media trends. Responsibilities (include but are not limited to): Create copy across all channels including print, social media, video, email, banners, website, etc. Conceptualise big ideas and copy that ensure social media achieves KPIs for social clients Interpret copywriting briefs to understand project requirements See projects through the whole creative process - from concept, copy, design collaboration to production Present social media concepts and calendars to clients on a regular basis Populate content calendars and produce content timeously to calendar timelines Remain fully immersed in social platform trends and changes to ensure content stands out on social media channels Edit and proofread copy to ensure standards are met Drive brand consistency across all communications Use SEO principles to maximize content reach and search rankings Source images and other content Keep abreast of all digital, social media and advertising trends in accordance with industry best practice Qualifications/Experience/Skill: Tertiary qualification in Digital Copywriting/Copywriting Proficient in MS Office365 (i.e. Word/Excel/PowerPoint/MS Teams/OneDrive, etc.) Minimum 3 years working experience as a MW Digital / Social Media Copywriter in a creative agency or similar environment (i.e. Radio) Digital (well-versed in Digital and all things social media) Good understanding of social media KPIs A good command of the English language (both verbal and written) Vernacular: ability to write in isiXhosa & isiZulu will be advantageous Strong presentation skills Strong multitasking skills (ability to work on more than one brief at any given time) Strong time management skills Strong administrative and organizational skills A portfolio showcasing written social media and TTL work Personal Attributes: Team player with the ability to work independently Ability to remain calm in a fast-paced environment Creative "out-of-the-box" thinker Proactive Resilient Accountable Reliable Solution-driven/problem solver Deadline-driven Meticulous with attention to detail Other: comfortable working on-site and comfortable working on alcohol brands
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