Are you a talented wordsmith with a passion for crafting compelling content? A well established retail company based in Brackenfell is seeking a copywriter to join their team. Please see below for further details:

Requirements:

Degree or Diploma in Digital Marketing, Copywriting or a related field
+2 years’ experience in a Product Copywriter, Copywriter or similar role, with well-developed digital product copywriting and editing skills along with a demonstrable portfolio of copywriting samples or published articles
Proficiency in MS Office 365 – (essential)

Responsibilities:

Generate high-quality, relevant content and own the end-to-end content creation process
Write clear and compelling copy to describe products (including titles, summaries and descriptions)
Measure success by ensuring copy is 100% unique to companies channels
Collaborate with product and design teams on pages for new product features
Work alongside marketing, commercial and communications teams to ensure all content produced is true to the product and consistent with the companies brand
Edit, revise and review work in response to feedback received from key stakeholders
Perform keyword discovery, conduct competitor analysis, and audience research to identify gaps and opportunities and drive content planning and creation
Analyse overall PIM copy to ensure quality
Ensure copy is SEO optimised, applying SEO principles to increase product visibility and maximize reach to target audiences
Ensure all product information and copy is up-to-date and reflects product images
Work collaboratively with internal and external stakeholders to produce copy that best communicates brand stories and initiatives

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