Customer Marketing Manager - Johannesburg
Developing integrated business plans across multiple channels to equip sales and multi-functional resources with the strategic plans, initiatives, customer launch proposals, sales targets (pricing, shelving, in-store activations and merchandising) to ensure unity with the business
Lead the shopper based plans within all key customers. Shopper Marketing data interpretation and presentation of insights
Ensure category growth by working closely with multiple internal resources to maximise brand equity with customers, shoppers and consumers
Lead monthly sales review process
Manage trade spend budget
Create and execute picture of success to enable excellence in execution of all commercial activities
Responsibiity: Drive margins strategically across multiple channels by identifying gaps in the marketplace
Degree
3+ years in Shopper /Customer Marketing / Trade Marketing / Category or Commercial Roles within the FMCG market
Strong Commercial understanding of business and other functions (Sales, Marketing, Customer, Finance and Supply Chain)
FMCG industry experience a must
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