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Digital Campaign Manager - Durban

The Unlimited Group Ltd

Company: The Unlimited

Position: Digital Campaign Manager

Department: Command Centre

Location: Hillcrest, Durban


Accountable to: Head of UMAX

Direct reports: None at this time

Purpose of the Role

To understand and facilitate the customer acquisition and retention touch points

Key Responsibilities

  • Understand, strategize, implement and manage digital acquisition platforms i.e. Google Ads, Facebook Manager

Knowledge and Experience:

  • 5-7 years Digital acquisition strategy and management
  • 5-7 years Analytical Experience
  • Solid understanding of UX and UI and how it impacts Customer journey.
  • Understand fundamentals of conversion rate optimization

Skills Competencies:

  • Web reporting
  • Paid media planning and execution
  • Paid media strategy and reporting
  • Conversion optimisation
  • Project management
  • Experience with Hubspot marketer will be adventageous

Personal Characteristics:

  • Creative
  • Passion for Innovation, Creativity and Business
  • Forward thinking
  • Commercially focused
  • Leadership style inspirational with a balance of strategic skills and strong 'people' orientation
  • Well rounded, resilient and self-aware individual who is open to change and personal development
  • Entrepreneurial, free thinker who will challenge the status quo and push boundaries
  • Must have the capacity to grow their strategic ability
  • Confident – someone who is able to hold their own with shareholders and be resilient in a demanding environment
  • Hands-on approach
  • Self-motivated
  • Self-aware
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