Digital Content Manager - eThekwini
talentedrecruitment
Opportunity for a Digital Content Manager to join a leading action sports and lifestyle company that designs, produces and distributes branded apparel, footwear and accessories. Responsible for overseeing the creation of multiple forms of content to enhance credibility and customer base. Duties include creating content strategies to highlight products and services and reviewing competitor content and market trends to identify new content ideas. Duties and Responsibilities Overseeing and creating social content across all social media platforms. Creating content strategies for all business channels. Repurposing content to fit the publishing media, video production or social media. Working closely with the company’s internal teams to devise marketing strategies. Performing audits on existing digital content for the company to ensure it aligns with brand guidelines for voice, optimization, and suitability. Monitoring and researching competitors to find gaps in keywords or content to cover. Setting and implementing social media and communication campaigns to align with marketing strategies. Providing engaging text, image, and video content for social media accounts. Devising various content strategies that work for specific audiences with an aim to reach clear business goals. Ensuring unity throughout content by promoting a consistent brand voice and identity that aligns with social media profiles. Establishing a content calendar to create short and long-term content campaigns for different digital channels. Brand development. Skills and Qualifications BSc degree in Marketing or relevant field Advanced writing and editing skills. Excellent written and verbal communication skills Ability to come up with creative ideas. Strong leadership and management skills Detailed knowledge of current online tools and marketing trends, including SEO Ability to solve problems swiftly. Advanced computer skills Excellent analytical skills and attention to detail Hands on experience with social media management for brands IMPORTANT NOTICE By applying to this advert you hereby acknowledge that you have read and accept the following Protection of Personal Information ACT (POPIA) disclaimer: I hereby consent for Talented Recruitment to process my personal information as part of the recruitment process. Talented Recruitment shall take all reasonable measures to protect the personal information of applicants and for the purpose of this disclaimer “personal information” shall be defined as detailed in the Protection of Personal Information Act, Act 4 of 2013 (“POPIA”).
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