Requirements

Minimum 2 years experience in a Retail E-commerce business / digital marketing agency in a Content and SEM role
Relevant academic background in digital marketing and Google certifications, or related programs
Basic knowledge of HTML and CSS coding in terms of landing page creation
Adapt at managing multiple brand channels across multiple categories
Skilled in E-Commerce platforms such as Magento, Shopify, Big Commerce etc
Skilled in Google Ads, Meta Business Manager, Google Analytics, SEMRush and other SEM tools
Skilled in SEO/SEM research, strategy development and implementation
Excellent reporting, copywriting, and communications skills
Detail-focused, strong problem-solving, analytical, and troubleshooting skills
Well organized with the ability to multitask in a fast-paced environment

Responsibilities

Website content management including website landing page building, content updates and other CMS functions.
Management of SEO, Google Ads and Meta Ads accounts.
Implementation of SEO, PPC strategies according to product, category and campaign objectives.
Preparing detailed analytics reports and providing feedback on the success or failures of strategies, and ideas of where to optimise further.

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