Digital Marketing Specialist - Stellenbosch
Frogg Recruitment SA
Description Digital Marketing Specialist Bellville Cape Town Our Manufacturing Client in Bellville is looking for a Digital Marketing Specialist / Manager with 3-5 year’s experience. You will develop, implement, track and optimize the digital marketing campaigns across all digital channels. Directing and coordinating marketing activities to influence customers to choose our services over those of competitors. Salary Negotiable plus benefits Requirements Bachelor’s degree in marketing or relevant field. A minimum of 3 to 5 year’s experience in a digital marketing position. In-depth knowledge of various social media platforms, best practices, and website analytics. Google Ad Campaign Experience PPC campaign and trends experience Up-to-date on the latest trends and technologies in digital marketing. Responsibilities Develop a social media strategy using all relevant platforms to reach target audience. Produce valuable and engaging content for the website that attracts and converts target groups Develop strategies and tactics to get the word out about the company and drive qualified traffic Create valuable and appealing content that attracts and converts target groups Prepare and observe the marketing budget on a quarterly and annual basis and allocate funds Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience FROGG Recruitment We offer Medical Aid Contribution, Provident Fund Contribution, Annual Bonuses
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