Head of Blood and Transfusion - Randburg
MNA Recruitment
Reference: DBN003455-SS-2A leading pharmaceutical company has a vacancy for a Business Unit Head, managing and servicing the Blood and Transfusion Portfolios as well as other key portfolios such as Bioscience, Pathology / RDT. Optimizing growth and profitability within the unit. Key Responsibilities: Drive top-line growth and increase market share by developing and implementing effective Category, Product Portfolio, and Brand strategies. Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales. Develop and manage effective execution of campaigns and projects. Including the planning and execution of successful product launches and promotions. Analyse market trends and customer insights to identify new opportunities and target audiences. Collaborate with cross-functional teams to align marketing efforts with overall business goals. Monitor and optimise marketing performance through data analysis and key performance indicators (KPIs). Enhance customer engagement and loyalty through innovative and personalised marketing initiatives. Manage marketing budgets and resources efficiently to achieve maximum ROI. Stay updated with industry trends, best practices, and emerging technologies to maintain a competitive edge. Foster strong relationships with external partners, agencies, and stakeholders to drive successful partnerships. Ensure successful project execution, customer satisfaction, and achievement of Value share targets through strategic channel management. Identify acquisition opportunities and collaborate with the executive team for implementation if approved. Foster good working relationships with suppliers to ensure smooth operations. Develop and maintain excellent relationships with key specialists and prioritise Key Opinion Leader (KOL) development. Requirements: Bachelor of Science (preferably in Nursing) or equivalent qualification Commercial qualification preferable Marketing / Brand management experience in the medical/pharmaceutical Industry – Essential Knowledge of or working with SANBS an advantage Knowledge of Project management an advantage Competencies: Relationship Building/Networking Collaboration and influential skills Relationship building and networking skills Entrepreneurial and Commercial Thinking Formulating Strategies and Concepts Planning and Organising Delivering Results and Meeting Customer Expectations Coping with Pressures and Setbacks Candidates that meet the criteria may submit their applications via this portal or via vacancy link on www.mnarecruitment.comShould you receive no feedback within 7 days, please accept your application as unsuccessful.
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