Intermediate Product Marketing Manager (Tech/Software) - Gauteng, Sandton - Sandton
Sinakho Staffshop Ltd
Duties & Responsibilities Develop and execute comprehensive product marketing strategies to drive traffic, engagement, and sales for the company's AI's intelligent document processing solutions. Identify and explore new sales channels and opportunities to engage clients, expand market reach, and drive revenue growth. Create compelling marketing collateral, including website content, product presentations, case studies, and sales enablement materials, to effectively communicate product value propositions and drive customer acquisition. Manage social media channels and digital marketing campaigns to enhance brand visibility, engagement, and lead generation. Collaborate with cross-functional teams including sales, product development, and customer success to ensure alignment of marketing initiatives with business objectives and customer needs. Conduct market research, competitive analysis, and customer segmentation to identify target markets, customer personas, and key messaging themes. Drive marketing initiatives for Isazi, the parent company, to strengthen brand positioning and support business growth objectives. Utilize design skills to create visually appealing graphics, wireframes, and designs for marketing materials, presentations, and digital assets. Desired Experience & Qualification Bachelor's degree in Marketing, Business Administration, Communications, or related field; advanced degree preferred. Proven experience in product marketing roles, preferably in the technology or software industry. Strong understanding of marketing principles, strategies, and tactics, with a track record of driving results and achieving business objectives. Excellent communication, writing, and presentation skills, with the ability to craft compelling narratives and messages that resonate with target audiences. Proficiency in design skills, including graphics, wireframing, and design software (e.g., Adobe Creative Suite), is highly desirable. Experience managing social media channels, digital marketing campaigns, and content creation. Strategic thinker with analytical and problem-solving abilities, capable of translating insights into actionable marketing initiatives. Ability to thrive in a fast-paced, dynamic environment and effectively manage multiple projects and priorities simultaneously. Desired Skills: Marketing Management Marketing Communications Software Engineering Tech About The Employer: Join a stable software engineering company and uitlise your tech/software marketing skills.
Apply Now
Facebook
WhatsappRelated Jobs
Social Media & Marketing Admin - Fourways
...
SOCIAL MEDIA CO-ORDINATOR & MARKETING ADMINISTRATOR R16K - R25K Commission / Incentives - Fourways
Kay Solomon Recruitment
...
Marketing Copywriter - Johannesburg
...
Marketing Coordinator Modderfontein - Modderfontein
EverythingHR SA Ltd
...
DIGITAL MARKETER - Johannesburg
...