Jobs in Go!

Dreaming big is in our DNA. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together - when we combine your strengths with ours - is unstoppable. Are you ready to join a team that dreams as big as you do? Main Purpose or Function of Position: Form a pivotal part of the agency team focused on the intersection between digital and strategic marketing objectives. Act a crucial link between Digital Products, Data, and Media, support by forming part of the development and implementation of the integrated communication strategy for our brands. Achieve this by guiding team members on the available data use case and identify opportunities to develop new innovative approaches. Main accountabilities & Responsibilities: Project manage the rollout of brand campaign product journeys integrating the full product and CX journey Guide how Audiences, Media Touchpoints, and Digital Platforms need to form part of overarching consumer journeys Project manage the implementation of existing data use cases to support brand activity Ensure Data Acquisition is integrated into long term brand plans Collaborate with media partners to ensure we implement the correct principles to deliver optimal media ROI Collaborate across DraftLine Pubs and Account Leads, to ensure efficient client service delivery Build mutually constructive relationships across client teams to identify client opportunities and develop potential projects Ensure the team take a test and learn approach to integrated consumer journeys; real time data and insight driven optimisation to improve performance of data driven marketing plans Work closely with all departments; translate data into actionable insights that strive towards company KPI's, as well as interpret and provide actionable insights to brand teams Qualifications/ Experience Matric, (Higher Certificate/Diploma) or relevant tertiary qualifications / certifications 5 years either strategy / insights analysis / research -key being the ability to interpret data and identify trends and insights Digital Strategy, measurement and planning Knowledge and understanding of KPI setting and management to drive performance marketing excellence Knowledge and experience creating and optimising digital consumer journeys, to ensure engagement across digital platforms (websites, social media, Apps and emerging technologies) Understanding of research techniques and frameworks with the ability to apply them in an agile environment Clear understanding of digital product creation lifecycle (Web pages, Apps, E-Commerce, etc.) Personality Analytical Strategically minded communicator to collaborate with various stakeholders Digital Native and promotes user advocacy with rapid prototyping Self-motivated, organised and passionate Natural diplomacy skills Team player • Good time-management skills and strong team spirit Pro-active, is persuasive and promotes strong business and revising skills Agile minded and has the ability to perform under pressure. Additional information: Band VIII-B SAB/ABInBev is an equal opportunity employer, and all appointments will be made in line with SAB/ABInBev employment equity plan and talent requirements. The advert has minimum requirements listed. Management reserves the right to use additional/ relevant information as criteria for short listing. Apply Now

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Jobs in Go!