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SEO Specialist (Hybrid / Cape Town) - South Africa

As a SEO Specialist, your responsibilities will include, but will not be limited to: We’re seeking a digital native and SEO expert who has completed: Bachelor's degree in marketing, communications, journalism IT/computer science or related or 3 years solid experienceProficient in Google Analytics (certification a plus)Google Adwords (one or more of the adwords certifications)Additional SEO courses through a major online learning platforms would be advantageous The specific responsibilities will include, but will not be limited to: Successful planning, delivery and measurement of all SEO related projectsManage SEO tasks and ensuring they meet deadlinesContribute towards the SEO strategy on a weekly/monthly/quarterly/yearly basisIncrease organic traffic (overall and/or specific web campaigns, depending on priorities)Increase organic enquiries (overall and/or specific web campaigns, depending on priorities)Increase organic conversion rate (overall and/or specific web campaigns, depending on priorities)Drive strategies that will increase organic revenueSuccessfully collaborate with and action technical SEO issuesEnsure SEO is implemented for all relevant sub-brandsKeeping ClickUp (task management tool) updated and ensuring the SEO team complete all tasks in this toolAttend weekly/biweekly web dev scrums, sprint planning and retrospectivesCommunicating with the Head of Marketing about team performance, project updates, etc. REQUIREMENTS Our ideal SEO Specialist will possess: Strong technical SEO knowledge and experience, especially working on big websitesStrong analytics Interpretation skillsStrong project management skillsStrong task prioritisationStrong communication and reporting skillsStrong analytics skills (Google Analytics, Google Search Console, Google Data Studio, SEO related tools, etc)Good working knowledge of other digital marketing mix e.g. Social Media, Content, PPC, Referral, Affiliate, UXIntermediate HTML SkillsStrong competitor and website analysis skillsStrong understanding of Google’s algorithmsStrong understanding of SEO best practicesUnderstanding of how other channels impact SEOKnowledge of agile methodology Please note that this position is only available to SA citizens & SA permanent residents and preference will be given to previously disadvantaged individuals. As per the Company’s Covid-19 Policy, we only proceed with candidates who are either fully vaccinated or w https://protool.gumtree.co.za/external-link-browser.html?urlaHR0cHM6Ly93d3cuZGl0dG8uam9icy9qb2IvZ3VtdHJlZS8xNzIyOTcxNjU5P3NvdXJjZT1ndW10cmVl&jid1345368&xid1722971659 Apply Now
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