Social Media Coordinator - South Africa
Role Overview: The Social media coordinator will develop original content and suggest creative ways to attract more customers and promote our brand and image online. Ultimately, they should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies. Requirements: Diploma or degree in Communications, Public Relations, Marketing or a relevant area of study. Social/Digital Media marketing certifications. Expertise in multiple social media platforms Proven work experience as a Social Media Coordinator Expertise in multiple social media platforms In-depth knowledge of SEO, keyword research and Google Analytics Ability to deliver basic creative content (text, image and video) Familiarity with online marketing strategies and marketing channels Ability to grasp future trends in digital technologies and act proactively i.e AI Excellent communication skills Multitasking and analytical skills Responsibilities: Research audience preferences and discover current trends Create engaging text, image and video content Design posts to sustain readers’ curiosity and create buzz around new products Measure web traffic and monitor SEO Stay up-to-date with changes in all social platforms ensuring maximum effectiveness Facilitate online conversations with customers and respond to queries Report on online reviews and feedback from customers and fans Develop an optimal posting schedule, considering web traffic and customer engagement metrics Oversee social media accounts’ layout Suggest new ways to attract prospective customers, like promotions and competitions. IF YOU DO NOT RECEIVE ANY FEEDBACK FROM US IN 2 WEEKS, PLEASE CONSIDER YOUR APPLICATION AS UNSUCCESSFUL.
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