Reference: JHB000326-ST-1 The-Content Manager's role is to manage the company's team of content creators, manage and compile the content calendars across all platforms, and ensure the production of high-quality, engaging, and relevant content in conjunction with the Brand & Communications Manager and Paid Media Specialist BASIC JOB DESCRIPTION Develop and execute an innovative content strategy that aligns with brand objectives, identifies trends and best practices, and leverages emerging platforms; manage a comprehensive content calendar to support marketing campaigns, product launches, and seasonal trends. Led and collaborated with cross-functional teams, including marketing, design, and product, to integrate content strategies with broader business goals; inspired and managed a team of content creators, ensuring brand consistency and quality standards across all content types. Oversee content creation and performance analysis, refining strategies based on metrics, user engagement, and audience feedback; review and approve content, ensuring it reflects brand values, messaging, and visual identity. Detailed knowledge of current online tools and marketing trends, including SEO Extensive knowledge of the gaming and hospitality industry, sports betting markets, odds formats, and sports betting terminology, with expertise in sports and online betting rules, teams and players in the online space. Proficient in sports betting platforms, technologies, and third-party integrations, with a focus on mobile betting and industry trends REQUIRED MINIMUM WORK EXPERIENCE AND QUALIFICATIONS Matric (NQF 4) Digital Marketing / Communications or Similar Diploma/ Certificate Content creation experience and at least two years' experience in a similar role. Experience in Online Betting would be advantageous. If you meet the above requirements, please upload your CV to our website www.hslabour.co.za . {CVS VIA EMAIL WILL NOT BE CONSIDERED} All suitably qualified candidates are encouraged to apply and will be considered. Our client applies the principles of employment equity as per National legislation and policy guidelines and will consider designated groups in line with these requirements. Full spec to be shared with shortlisted candidates Shortlisted candidates will be required to go through background screening and assessments.
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