Marketing Manager Umhlanga - South Africa
Kelly Sinclair Recruitment Partners
Our client, a multinational FMCG company in South Africa based in Umhlanga, has a permanent position available for a Marketing Manager who will be responsible for the implementation of the approved marketing plan for the SA company. Deploy the marketing mix as directed, & lead a team that drives the brand's profitable growth & clearly defined brand image. Develop & coach the marketing team, & lead cross functional teams, both locally & regionally to deliver on business objectives. Key Responsibilities: Communicate and collaborate with key stakeholders to ensure their full understanding of in-market performance and ensure the excellence of implementation in the market. Develop annual Marketing & Communication Plan and with the Executive Team. Identify market challenges, opportunities, right segment focus and product portfolio Execute integrated, industry leading 360 communication campaigns in line with key campaign objectives, delivering consistent & cut-through brand message across all channels. Input into allocation of budget across brands and campaigns to maximize overall budget, and ensure budget is spent as planned Develop accurate forecasts together with the teams; responsible for annual forecast of the respective subbrand(s). Ensure 100% accurate delivery against marketing budget targets Ensure necessary resources are planned and in place for smooth execution of projects Define success metrics, analyze campaign results and report to region for adjustments Requirements: Honours Degree, Master's an advantage 12 years' brand management experience in FMCG, ideally having operated as a Marketing Manager for 2 years Proven exceptional marketing skills – with success in driving market share and in market development. Experienced in managing key business processes eg demand planning, shopper & customer/sales interface/influence. Proven ability to lead and develop teams Very good project management skills.
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