questions and challenges within the food and beverage market. They will Initiate and own value driven data and functional council within their respective entity (ESAR market) in line with the business strategy/MBS/OMP. Help cases coming from functions, category, or joint market initiatives to derive value. They will also be orchestrate data governance in the market and work closely with above market data office. Most importantly data literacy (capability building, trainings) in market for all functions and categories. Non-Negotiables