Africa. How you'll role As the Marketing Account Manager, you will play a pivotal role in fostering strong marketing strategies, with a focus on digital channels Strong understanding of digital marketing tactics and SEM Experience with traditional marketing channels such as retail, radio, print, and outdoor advertising persuasively Strong project management skills with the ability to manage multiple priorities and meet
Africa. How you'll role As the Marketing Account Manager, you will play a pivotal role in fostering strong marketing strategies, with a focus on digital channels Strong understanding of digital marketing tactics and SEM Experience with traditional marketing channels such as retail, radio, print, and outdoor advertising persuasively Strong project management skills with the ability to manage multiple priorities and meet
collaborate with various teams, including account managers, creative teams, and data analysts, to develop Media Buying Strategy Collaborate with account managers and clients to understand campaign objectives programmatic platforms, and other relevant channels Set up and manage ad campaigns, including ad copy creation creation, targeting parameters, bid management, and budget allocation Continuously monitor campaign performance results and actionable recommendations Budget Management: Ensure efficient allocation of clients' budgets
collaborate with various teams, including account managers, creative teams, and data analysts, to develop Media Buying Strategy Collaborate with account managers and clients to understand campaign objectives programmatic platforms, and other relevant channels Set up and manage ad campaigns, including ad copy creation creation, targeting parameters, bid management, and budget allocation Continuously monitor campaign performance results and actionable recommendations Budget Management: Ensure efficient allocation of clients' budgets