Personalised servicing through the Omni channel experience focusing on the overall quality of interaction stakeholders) across all channels, enabling an intuitive experience bringing across our brand authentically -Provide brand presence to be felt as an extension of the experience. Generic Objectives: Manage Customer Service stakeholders) across all channels, enabling an intuitive experience bringing across our brand authentically. Provide specialised and complex queries Manage Excellent Experiences Provide accurate and consistent information,