Campaign management metrics End-to-end customer journey data analysis FAAS (funding as a service) Onboarding campaigns across various marketing channels Manage customer email campaigns Develop and execute automated automated communication strategy based on customer behaviour Integrate direct response campaigns, ensuring outbound and interrogate customer insights and segmentation Analyse direct response and customer profiles to identify messaging Understand customer behaviour and trends, customer contact management Share insights to influence product
Campaign management metrics End-to-end customer journey data analysis FAAS (funding as a service) Onboarding campaigns across various marketing channels Manage customer email campaigns Develop and execute automated automated communication strategy based on customer behaviour Integrate direct response campaigns, ensuring outbound and interrogate customer insights and segmentation Analyse direct response and customer profiles to identify messaging Understand customer behaviour and trends, customer contact management Share insights to influence product
Optimisation: Assist in analysing campaign performance data to identify areas for improvement and optimisation collections, costs and earnings and provide insights to the Senior Customer Success Managers. • Administrative including but not limited to: • Ensuring accuracy of data added to the BI system. • Monthly billing recons the Senior customer success managers and other team members to brainstorm ideas, share insights and contribute
Optimisation: Assist in analysing campaign performance data to identify areas for improvement and optimisation collections, costs and earnings and provide insights to the Senior Customer Success Managers. • Administrative including but not limited to: • Ensuring accuracy of data added to the BI system. • Monthly billing recons the Senior customer success managers and other team members to brainstorm ideas, share insights and contribute
interrogate customer insights and segmentation. Analyse direct response efforts and customer profiles to understanding of customer behaviour and trends, including customer contact management. Share insights with the them on performance. Recommend business process/customer journey improvements based on feedback. Marketing budget, timelines, and ROI expectations. Understand data and possess analytical capabilities to assess marketing
interrogate customer insights and segmentation. Analyse direct response efforts and customer profiles to understanding of customer behaviour and trends, including customer contact management. Share insights with the them on performance. Recommend business process/customer journey improvements based on feedback. Marketing budget, timelines, and ROI expectations. Understand data and possess analytical capabilities to assess marketing
the gap between the brand, customer, and consumer by leveraging insights gleaned from their experiences and augment brand loyalty through enhancing the customer and consumer experience within a rapidly evolving market, channels, competitors, customers, and development of insights to develop brand plans.
skills and proficiency in data analysis tools such as Google Analytics, Google Data Studio, or similar platforms
materials to educate and engage prospects and customers. 4. Brand Management: Ensure brand consistency competitor analysis to identify market trends, customer needs, and opportunities for growth. 7. Event development, and customer service teams to align marketing efforts with business goals and customer needs. 9 initiatives using key metrics and KPIs. Use data-driven insights to optimize strategies and drive continuous Strong analytical skills and ability to interpret data to drive decision-making. - Proven ability to manage
elevate brands and orchestrate
unforgettable customer journeys.
Key Responsibilities
Monitor campaign performance, analyse data, and make data-driven decisions to
continuously improve
the ability to interpret complex data to drive actionable
insights.
Excellent communication