Responsible for creating end-to-end, relevant, customer centric interactions via a thorough understanding understanding on what matters most to the customers, as well as designing customer experiences (CX) end-to-end through driven by the ambition to create exceptional customer experiences and constantly evolve. // Fully understand input into segment campaign blueprint and global customer experience journeys / campaign planning and follows-up country/cluster brand planning, incl. IBP, P&I budgeting, forecasting for revenue and product supply by
Responsible for creating end-to-end, relevant, customer centric interactions via a thorough understanding understanding on what matters most to the customers, as well as designing customer experiences (CX) end-to-end through driven by the ambition to create exceptional customer experiences and constantly evolve. // Fully understand input into segment campaign blueprint and global customer experience journeys / campaign planning and follows-up country/cluster brand planning, incl. IBP, P&I budgeting, forecasting for revenue and product supply by
CRM platform utilisation (email and in APP comm) Customer data management Loyalty program Duties Support driving loyalty program Create and deploy customer journeys Customer Journey performance monitoring and reporting membership base Drive APP download acquisition Customer retention Data cleanup (unsubscribe management)
are: A globally renowned entity in the car rental industry.
Who we are looking for: marketing campaigns to increase brand awareness, customer engagement and overall revenue growth.
What
campaigns to improve performance
microinsurance products and services. You will be responsible for managing budgets, reviewing marketing metrics Manage marketing budgets, ensuring resources are allocated according to predefined budgets. ● Track expenses expenses and provide regular reports on budget performance. ● Identify cost-saving opportunities without metrics for in-field marketing activations, such as customer acquisition, conversion rates, and campaign performance internal and external stakeholders, including customers, partners, and vendors. ● Collaborate with cross-functional
microinsurance products and services. You will be responsible for managing budgets, reviewing marketing metrics Manage marketing budgets, ensuring resources are allocated according to predefined budgets. ● Track expenses expenses and provide regular reports on budget performance. ● Identify cost-saving opportunities without metrics for in-field marketing activations, such as customer acquisition, conversion rates, and campaign performance internal and external stakeholders, including customers, partners, and vendors. ● Collaborate with cross-functional
meet the objectives.
Plans to meet the objectives. Perform and evaluate customer research, market conditions, competitor data and identifying demographics of target market and taking service to market to designated demographics. Oversees Managing budgets /costs/people /Return on Investment Responsible for the marketing of services tailored brands strategy Consumer facing Brand bibles, DNA Customer pricing, positing strategy Campaigns Africa, Export Delivery of all marketing activity within agreed budget. The achievement of frequent, timely and positive
Plans to meet the objectives. Perform and evaluate customer research, market conditions, competitor data and identifying demographics of target market and taking service to market to designated demographics. Oversees Managing budgets /costs/people /Return on Investment Responsible for the marketing of services tailored brands strategy Consumer facing Brand bibles, DNA Customer pricing, positing strategy Campaigns Africa, Export Delivery of all marketing activity within agreed budget. The achievement of frequent, timely and positive
execution Measure campaigns against set targets and budgets Focus on incremental sales and improving campaign efficient, and cost-effective services are delivered to meet customer expectations Assist with marketing management experience Understanding of financial services / business funding (advantageous) Able to work